One of my favorite things about the internet is the democratization of media. Anyone can do anything and put it out there for a wide audience. Where once upon a time either no one would see it, now you can put it on YouTube and spread it around. There’s not just an audience, there’s a mean to one.
Recently, it’s also meant the ability to do bigger projects. This is crowdfunding, where a project is funding by a, er, crowd. Because hey, if there are a thousand people who want to see something happen and they all give $5, that’s $5,000 with which to do something awesome.
So bands have taken to sites like Kickstater and PledgeMusic to raise money for the recording and distribution of new music; forgoing labels and all that entirely. It also gives fans a personal stake, they want the project to happen so they get involved. Then there’s the fact that it allows the band to not only have greater creative control but are also to make more daring creative choices.
Similarly, moviemakers are able to make films outside of the studio system and all the hangups therein. Blue Like Jazz was finished despite initially not having enough money; Veronica Mars came back as a feature film years after the show ended. By rights, this shouldn’t be possible. There’s a way things are done. But that’s what makes crowdfunding cool; it puts the power in creators, be they for games, events, or movies. They become passion projects rather than carefully calculated business maneuvers.
All this to say, I’m using Kickstarter to fund my new movie, Ghosts That We Knew. I love making movies and Ghosts is going to be my biggest one yet. I’ve got a great crew with me who are all eager to make this movie happen. I’m really proud of my script and the cast is shaping up to be something incredible. The story is one I’m passionate about and I really want to get this made.
Yes, it’s a super-short post. But that’s cause I’m doing a lot of preproduction work.